How to find guests for your podcast

Define your ideal guest

• What should listeners learn or feel after the episode?
• What experience or story does the guest need?
• Any dealbreakers, such as pure sales pitches?

Where to look

• Your own listeners and community.
• Authors, speakers and practitioners in your niche.
• Guests on similar shows.
• Matching platforms where guests list their topics.

Vet before you book

Listen to a past interview or pitch clip. Check that they can speak clearly on your topic and that they respond in a reasonable time.

Reduce no-shows

• Send a calendar invite with the recording link.
• Share prep notes and expected questions in advance.
• Send a reminder before the recording.
• Have a backup episode ready.

Post a guest opportunity

On Fit For Air, hosts can post a guest opportunity describing the episode they want to record, and review applications from guests.